To Twitter Or Not To Twitter-Is It Sweet To Tweet?

Lastminute.com founder Brent Hoberman described it as “a fascinating zeitgeist tool. It’s an excellent way of understanding trends, seeing what people are talking about and what’s firing their imaginations. It also feeds into our celebrity culture; the nosiness that makes us human. There is always someone out there having a better time than you and you want a bit of it. ”

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Posted under Twitter

Published on 04/04/2010

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